Follow these instructions while choosing a product to promote in Clickbank:
1.Understanding Your Audience
First thing you need to learn is – What exactly your readers want to know? If you have a blog based on “Fitness”.. Then you need to know which kinds of fitness program are creating a buzz in the community, analyze its pros and cons and in the end finally experiment with it yourself, before recommending it your readers. This will help you to drastically improve your conversion rate.Second thing you need to know about your audience is their age-group and other similar demographics. To know about this, you need to concentrate on delivering quality content and connect with them through social networks! Encourage your readers to comment on your blog post. Humorous lines, sarcastic jokes could add to more engagement among readers. If readers are more engaged, they will automatically comment.
There are lots of ClickBank products based on exercise and weight loss in the Fitness category. But it doesn’t matter if your website is focused on a different topic because you can use this same strategy, no matter what niche you are in.
2. Understanding Gravity & Conversion Rate of ClickBank Products
After you have understood your audience requirement, you need to check the Gravity of a particular product. Gravity plays an important role in knowing about the popularity of a particular product. Gravity tells you how the product has been successfully sold by different and unique affiliates. Products with over 50 Gravity are selling good. If the gravity is above 100, you need not to look into the sales page. But, if you find any product with lower gravity but a good conversion rate, then I would definitely recommend you to promote that product.Here’s the screenshot to help make this more clear
3. Keyword Research
The number of searches of the product you are selling is also important. The exact monthly searches should be not be greater than 5000 if you’re just starting to promote your first product. You can check the stats for a particular keyword using a professional search tool like Market Samurai or the free Google Keyword Tool. Also, you need to check whether the competition is high or low. If the competition is high, you need to take a different the product and then try to promote it..If you have just started your internet marketing journey, then I recommend you to go with a product having less than 5000 exact match searches and low competition.
4. Google AdSense Comparisons
Are you monetizing your blog with Google AdSense? If YES, you might have seen some ads about gadgets, movie- trailers, software, weight loss and other products related to your niche appear in the ads on your blog. If not, here’s example of what I mean in Google Search.Below is the picture of the ads appearing in the Google Search Results Page.
These keywords will help you in choosing a right product for that you can promote from the Marketplace. If some ads are shown related to the product you have searched then it means the product has good potential for sales.
5. Contact The Author/Owner
After you have judged the product with the 4 steps given above, you need to search in Google and find out more about the author/owner of that product. This will help you to know more about the person behind the product. For example, John Chow (Best Internet Marketer In The World) has recently launched a product named as IM John Chow. So, we all know how famous John Chow is. He makes more than a Million dollars every year from his blog.These are the points that you need to gather about the owner. Well, by contacting the owner, you can ask him about getting a review copy so that you can know everything about the product before you start promoting it. Or, you can buy the product directly so you can do your review of it.
You want to gain the trust of your readers by writing real customer reviews. Tell the story about your experience and how the product has made you happy or helped you in some way. This will do wonders to improve your sales and conversion rates.
